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Friday
Apr082011

I Imagine I've Been Called Worse Things Than a Box

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By Jill Arnold

 

ACOG advertising poster from around 2003:

 

 

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Reader Comments (47)

Also, you cut boxes open! So the metaphor is totally on target.

April 8, 2011 | Unregistered Commenteremjaybee

And as long as you "handle with care," it's all good, right?

April 8, 2011 | Registered CommenterJill

Wow, the cluelessness level here is really high

April 8, 2011 | Unregistered CommenterJMT

Fra-GEE-lay. Must be italian.

April 8, 2011 | Unregistered CommenterLeah

LOL! Nice, Leah.

April 8, 2011 | Registered CommenterJill

oh my gosh emjaybee!! brilliant!

April 8, 2011 | Unregistered CommenterBirth Smart

Emjaybee: You got it!

This is really creepy, though, taking the woman out of the equation entirely. Sure, I guess she is implied to be the box *snort* but what care do you really give to the boxes your fragile packages come in? Only enough to make sure the package is okay, and then you toss them, right?

Yuck.

April 8, 2011 | Registered CommenterANaturalAdvocate

It should say, "No thinking 'outside the box' allowed."

April 8, 2011 | Unregistered CommenterAmanda

I think they should have done a whole series:

baby in flowerpot
baby in grocery sack
babies in egg cartons (multiples!)
baby in catapult (precipitous births) (cannons would also work here)
baby in oven

April 8, 2011 | Unregistered Commenteremjaybee

that is awful....now all pregnant woman will have to live in cardboard boxes or dressed like UPS men or something....stuff bubblewrap or Styrofoam peanuts around the baby inside of the womb. I want to make Homer stupid noises when I see that.

April 8, 2011 | Unregistered CommenterNaomi

Anne Geddes has the flowerpot thing down, but I am loving the egg-carton idea. We need a baby in an "exploding uterus" too...hmm, in a bottle rocket? On a bottle rocket? Sitting in an oil barrel? Fortunately I am not in PR and don't have to sit and think of these awesome ideas...

April 8, 2011 | Registered CommenterANaturalAdvocate

Not to mention that baby is at least, what? 8 months old?

I will surely consider ACOG for my cross-county baby-shipping needs!

April 8, 2011 | Unregistered CommenterBrea

All I can hear in mind is the sweet voice of Justin Timberlake: "Step one: cut a hole in the box".

But seriously, does anyone else find it uncomfortable (unethical is probably a better word) that physicians are advertising in the first place? Weird. And wrong.

April 8, 2011 | Unregistered CommenterRomy

You gotta be feeling pretty bad about your rep if you have to advertise that people should trust you. It's kinda like another corporation touting their "fair and balanced" approach to .... stuff. : /

April 8, 2011 | Unregistered CommenterDana

@ Romy:

ACOG is wise enough to know when a gift needs givin!

two: put a baby human in that boxxxxxxxx.

April 8, 2011 | Unregistered CommenterSaanenMother

If I had any skills with photoshop, I'd totally add in a box cutter dripping with red blood. Because ya know, the only way to open that box is with a box cutter! I can't imagine how else that baby would get out of the box.

I am so smart . . . SMRT!

April 8, 2011 | Unregistered Commenterlabortrials

I know it's from 2003, but please submit this to Sociological Images.

April 9, 2011 | Unregistered CommenterQoB

Doesn't this remind you of those WWII -era posters about "doing your duty", "using rations wisely", etc.? Google public health posters about STDs or smoking from that time period for images like this that just make you stare and tilt your head sideways for a minute.

April 9, 2011 | Unregistered CommenterAron

My daughter, Sarah, age 8 LOVES this picture. She said, "Awww...so cute!" and gazed at it for a long time before she would let me scroll down. Thanks for this adorable pic! Samantha

April 9, 2011 | Unregistered CommenterSamantha Gluck

Wow, and does that make cEFM like a shipping tracker? Your package has reached the distribution facility in Dubuque. Expect delivery sometime between 2 and 4 pm tomorrow. Pay $3000 more if you want express delivery.

April 9, 2011 | Unregistered CommenterMomTFH
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